January 2009 Archives

I'm not condoning the product. But this is genius.

Thank you David Cho!

When my boyfriend is in trouble, he comes to the bakery with a fistful of flowers. When I'm the one in the wrong (listen, this rarely the case), he'll get a delivery of, say, red velvet cupcakes. Maybe I'm biased but I think getting the cupcakes is a way sweeter deal.

The point?

Why not deliver cupcakes to your Valentine this year instead of flowers? We nestle them in these super cool boxes that make them look like adorable treasures. Green Connoisseur Magazine even featured it here!

You know how quickly we book so call ahead!

I have moments when I just want to hug strangers in New York. Today it's her: tearing up the streets in this little number with a smile to boot. Is it just me or does she make you want to jump up and down and scream, "YES!!!! Thank you for being alive!". No sub zero temperature was going to come between her and her turquoise. No way. And thanks to Advanced Style, a blog that celebrates fashion from the senior set's point of view, you can get a daily dose of style inspiration. Man oh man, it's good to be alive.

Inquiring minds want to know: what does Madonna eat?

Tracy Anderson, the trainer behind Madonna's svelt, ripped physique,dished to the Daily Mirror that the blonde songstress allows herself the occasional sugar-free and gluten-free sweet.

"Madonna has a very healthy appetite. She doesn't eat processed food, she's very conscious of the quality of the things she eats but she has treats - she loves cupcakes"

Hmmmmm. That would explain all those mysterious "VIP" cupcake deliveries to the Kabbalah Center...

Can't get that case of the Mondays to simmer down? Are they veering your week off the tracks and into Lame-Land? How bout this: slow your roll, merge onto the BabyCakes NYC 'free'way, and set your Mondays on Blues Control!

You: "Say Wha?!"
Us: "Oh you heard me."

Here's the deal: Each Monday this winter, we're shutting down our ovens and selling day-old baked treasures in a Buy-One-Get-One-Free-Spectacular. Get it? Pay for one, get the second free?

So grab a friend toast your blues away at BabyCakes NYC. But make sure to get down early. Our gates come down the second we sell out. See you then!

The cupcake business in NYC is very much like a New Yorker: cut-throat, persnickety, extravagant, and really knows how to party. So when Town and Country featured Red Velvet cupcakes from the city's best bakeries, we blushed when they named us the prettiest. How sweeeeeet!!!

When I visited New York for the first time about 12 years ago, I was sure the coffee was going to be as robust and flavorful as the culture. Much to my disappointment, I was flabbergasted by how many restaurants, delis and diners were serving weak, watery coffee. What a disappointment not to mention an insult to the food! Shouldn't it be given the same respect as wine? Hmph.

As the time approached to choose the coffee we would serve at the bakery I knew I could take the cheap way out, but I couldn't stand for it. Not caring about what coffee you serve is like doing 99 push-ups and then giving up! I'd heard a lot about Stumptown at the time but they were out in Oregan and (rightly) refused to ship us beans based on quality control.

Well guess what! They have finally opened on the East Coast and we are so excited to be serving it now. We love them so much we even made room to sell their beans. The response to our coffee has been incredible. People have actually re-directed their morning route to score a cup before work. We can't blame them-it pairs so supremely with our cupcakes.

When a position opens up at the bakery, thousands apply. Competition is stiff and can even get cut-throat. With so many stellar applicants, we had to get creative when making our final decision. How may you ask? Peep this video to see applicants for our part-time holiday help competition.

It's pretty obvious we hired MIkey (the one dancing in slow motion) based on his spirit. Think you're a good candidate for our next job opening? Send us a video of your best moves. We'll be waiting....

Happy New Year from all of us at BabyCakes NYC! Stop by this weekend and get a frosting shot on the house to celebrate! One per customer please! See you soon...